Self Publishing vs Traditional Publishing, And Money

Self Publishing vs Traditional Publishing, And Money

Readers are making the decisions now, and it is clear that they see little difference between traditionally published and self-published titles. But how do readers find the books they buy and read? This is the question that all traditional publishers can answer in an instant, but one that many self-publishers can’t. However, those self-publishers that do know the answer are making huge inroads

Paid Facebook Advertising And Not Luck Sells Books

Paid Facebook Advertising And Not Luck Sells Books

Self-publishing success didn’t come from writing a great book. It came from being an Internet marketer and using paid Facebook advertising. We have all read about the outlier authors who have made it big in self-publishing, and how they are raking in the money from Kindle ebook sales in particular. But sometimes, what you read is not necessarily the whole story,

Do I Really Need To Build My Own Mailing List?

Do I Really Need To Build My Own Mailing List?

For self-published authors, a mailing list is a bit like having insurance. Insurance? Yes, because when all else fails, closes, blows up, changes, gets hacked, or disappears into the Internet ether, you will still have your mailing list. An author’s social media contacts are all well and good, but these connections can be taken away in an instant by a hacked

Five Weak Words Authors Should Avoid Using In Bios

Five Weak Words Authors Should Avoid Using In Bios

Your author bio is everywhere, so don’t ruin your author image by using overused, trite and hackneyed vocabulary Choosing powerful words in your author bio to send the right message is vitally important in building your author platform and reputation. However, making the mistake of following the crowd and using worn out clichés and habitually collocated adjectives and adverbs is a big mistake. Included in

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